GAF
First-class entrepreneur recognizes Avileña MSMEs advantages of these economic structures
Carrying out direct contracts with different actors in the Cuban economy and at the same time being part of them, is one of the advantages of the recently approved micro, small and medium-sized enterprises (Mipymes), affirmed Fernando Javier Albán Torres, one of the three partners. de Media Luna, the first of these economic structures in Ciego de Ávila.
Albán Torres explained to the Cuban News Agency that having a legal personality is a step forward in improving the management of state and private entities, because in addition to granting them more freedom to carry out their missions, it motivates them to exploit their full potential of creation and put it in function of development, not only of the place where they are located, but of the country. For example - he said - our medium-sized company Media Luna comes from a Local Development Project for food production in the Avilanian capital city that, although it had facilities, could not negotiate directly in the market. Now we are our own actors and we look for the raw materials that best suit us, the highest quality and the safest suppliers, but we also sell what we produce without intermediaries, explained Albán Torres, who is a usufructuary farmer. Media Luna has a nectar and juice processing plant, its star products, which in 2020 were sold online with payments from abroad, and which, together with charcoal and sulfited bomb fruit, entered the Cuban economy two million 400 thousand pesos. This year we have been diversifying depending on the market and producing 54 products, including jams, pickles, jellies and tomato puree, which are packed in different containers and measures, such as doypack and aseptic bags, buckets, cans and knobs. Pet, which are blown in our factory, said the Avilanian. This expansion of assortments allows that until the end of August the income plan for exports and online sales is above four million pesos, whose destinations, in addition to contributing to the State budget, have been directed to sustain these productions in the national market, complete and improve technology, open new points of sale in the main municipality and buy supplies, many of which are imported. Now, as a medium-sized company, we will open pages for online sales in the country through the EnZona application in order for users to acquire what they want in national currency or freely convertible currency (MLC), he explained. Since its creation as a Local Development Project, Media Luna maintains ties with the Máximo Gómez Báez University, in the territory, for advising the agricultural activity of fruit production in fields, such as the cultivation of passion fruit, whose juices have better prices in the foreign market, than those made with mango.
